Community Consultation

Membership Recruitment & Retention Consultation

We are happy to consult on any challenges of issues relating to recruitment and retention. Some of the specific topics issues available to affiliated JCCs include:

  • A full evaluation of your membership department
  • Evaluation of membership systems
  • Discussion of membership categories and terms
  • Sales training that includes: how to tour, asking the right questions, handling objections, closing the sale, etc.
  • Understanding the value of retention
  • Retention programs
  • Building relationships between membership and other JCC departments
  • Review membership/fitness integration systems
  • Incentives for staff
  • Marketing strategies related to membership/sales
  • Handling renewals

For more about a membership consultation, contact Brian Soileau at

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